Social Media Marketing is the lifeblood of any online business or brand. It is immensely difficult for a business to imagine their online success without having an effective social media marketing strategy in hand. Various studies have also cemented this fact that social media Marketing is one of the most important aspects of online marketing.
Social Media Marketing is a constantly evolving field and if you want to be successful, then you have to be on your toes and inquisitive enough to learn and adapt yourself according to the ongoing changes.
Now, if you would be thinking that how to stay updated with the ongoing changes in social media field?
Then, don’t worry we have curated the list of top 55 social media marketing influencers whom you should follow in 2018 to be aware of the ins and outs of the social media world.
Jeff Bullas- Jeffbullas.com
He is one of the most renowned digital entrepreneur, digital strategist, marketing blogger and best selling author. You should definitely follow him in 2018 if you want to learn about content marketing. His blog "jeffbullas.com" receives more than 5 millions visit per month. He covers a wide range of topic entrepreneurship, social media, digital marketing, content marketing and automation. Due to his contribution to the digital marketing world, Forbes has included him in the list of “Top 20 Influencers of CMO’s” – 2017". He also ranked #1 in Content Marketing Influencer Globally in 2014.
Joe Pulizzi- Content Marketing Institute
He is the founder of leading Content Marketing Institute which is considered to be the leading content marketing resources for businesses, entrepreneurs, and beginners.
The CMI was acknowledged as the fastest growing media company in 2014-15 by Inc. Magazine. Over the years, He has helped several big brands to establish their business online. He is also the winner of 2014 John Caldwell Lifetime Achievement Award from the Content Council. Moreover, his book Epic Content Marketing was awarded by fortune magazine in 2014 as the "Five Must-Read Business Books of the Year".
Thus, if you want to learn the ins and outs of content marketing, then you should definitely start following him.
Neil Patel: Quicksprout.com
If you are a digital marketer, blogger, then it is difficult to believe that you have not heard of this man. He is one of the most popular faces in the internet world. He is selected to be the New York Time best selling author. Moreover, he was recognized as the top 100 entrepreneurs under the age of 30 by President Obama. He is the co-founder of Crazyegg and Kissmetric. He has a huge fan following online and his blog quicksprout teaches people about the online marketing in fun and easy way.
Anna Handley- MarketingProfs
She is a famous digital strategist, entrepreneur, keynote speaker and best selling author. So, if you are serious about succeeding in the online world, then you should start following her now. She is the author of the wall street journal’s best-selling Everybody writes-Your Go-To Guide to creating ridiculously good Content.
Moreover, she runs a marketing training and education company MarketingProfs has recorded 600,000+ subscribers. She is extremely popular on Twitter where she has 420,000 followers. She was also recognized by IBM as one of the 7 people shaping modern marketing.
Madalyn Sklar- Madalyn Sklar Blog
She is a serial entrepreneur, keynote speaker and leading twitter marketing expert. She is having 22 years of experience in the digital marketing and over the years, she has played a vital role in the online success of various brands. Due to her excellence in work, she has been ranked as the the #1 Social Media Power Influencer in Houston. Every week she host a #TwitterSmarter Chat for entrepreneurs, business owners and social media marketer. In this one hour chat program, she discuss about twitter marketing with hundreds of people.
Michael Brenner- Marketing Insider Group
He is touted to be one of the most famous content marketing influencers. He is the CEO of Marketing Insider Group and author of bestselling book "The Content Formula". The Huffington post has rewarded him as a Top Business Speaker.
Mike Allton- Social Media Hat
The Social Media Hat provides business owners and bloggers with comprehensive articles and stories covering social media marketing, blogging, email marketing and search engine marketing. Readers know they can rely on owner Mike Allton for effective strategies and practices tactics to help them grow their business.
Christian Karasiewicz- Social Chef
Social Chef is a company dedicated to helping you build solid fundamentals in digital marketing that you can apply to your own business or one that you are helping manage. They offer articles on the latest social media tactics, including Social Snacks 5 minute or less tutorials along with Social Chatter, a weekly social media marketing talk show that covers the latest social media news each week.
Mark Schaefer- BusinessGrow
He is globally recognized keynote speaker, blogger, digital strategist, and educator. He has been specialized in marketing and social media workshops. He is the co-host of The Marketing Companion, one of the top 10 marketing podcasts on iTunes. The popularity of Mark in the online world can be deduced from the fact that in 2017, he was the top 10 re-tweeted marketing personality and seventh most mentioned person by CMO on Twitter.
Rand Fishkin- The Moz Blog
Rand Fishkin is a hugely popular name in the SEO world. He is the founder and former CEO of the Moz which is regarded to be the fastest growing marketing software. He is the author of two extensively popular SEO books: Inbound Marketing & SEO and Art of SEO.
Jay Baer- ConvinceandConvert
He is internet pioneer, digital marketing and online customer service, expert. He is the author of New York Times five best-selling books. Besides this, he is also a keynote speaker and teaches entrepreneurs and business owners to how to gain customers. He is the host of the Social Pros podcast which is touted to be the best marketing podcast. He has also founded the ConvinceandConvert company that has helped various companies to enhance their sales and churns more profit.
Marcus Miller- Bowler Hat
He is an SEO & Digital Marketing Consultant. He is also a columnist in Search Engine Land. Moreover, he has founded his own company Bowler Hat based in Central Birmingham (UK). He writes blogs and articles on digital marketing strategies, SEO and content marketing tips. You can follow him to advance your knowledge in online marketing.
Lilach Bullock- Lilach Bullock Blog
She is a top-notch content marketing and outreach specialist. She has been named by Forbes magazine as Top 20 Women Social Influencers. Over the years, she has worked with several big brands to help them grow online such as Oracle, Hootsuite, Agorapulse, ZEEF etc. Moreover, she has been featured as a columnist on Social Media Today, Wired, Kissmetrics, Forbes, and The Telegraph.
Lee Odden- Toprank Blog
He is the CEO of Toprank. He has many feathers in his cap as he is a digital marketing expert, keynote speaker, and author. Moreover, over the years, he has been the main face of the many successful brands online. He has written a famous book Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing.
Neal Schaffer- MaximizeSocialBusiness Blog
He is the renowned influencer in social media marketing and speaker. He is the founder of maximizesocialbusiness.com. Due to his prowess in social media and content marketing, he has been recognized by Forbes as Top 50 Social Media Power Influencer two years in a row. He has worked with several big brands and celebrities. Recently, his company Maximizesocialbusiness.com has recognized as Top 50 Influential Brand in Content Marketing.
Larry Kim- MobileMonkey
He is the founder of Wordstream leading paid search marketing platform around the world. He is currently CEO of MobileMonkey, Inc. - a provider of chatbot software tools for marketers.He is also a regular contributor to the Internet Marketing Blog which covers a range of topics online marketing, PPC, Social Media, and blogging.
He is not only writing for Internet Marketing Blog but also contributed to some of the leading magazines such as Wired, Huffington Post, CNET, The Wall Street and Search Engine Land.
Pam Moore- Marketing Nutz Blog
She is a social media trainer, international keynote speaker, and online marketing expert. She is the CEO of Marketing Nutz and helps several brands to gain recognition online. She has more than 1 million followers on various social media platforms. Due to her popularity, she has been recognized by Forbes as Top 10 Social Media Power Influencer.
Robert Rose- Content advisory
Robert Rose is a keynote speaker, best selling author, digital marketing specialist and marketing influencer. He is the founder of the content advisory. Robert has been active in the internet marketing field for last 15 years and has played a significant role in the success of 15 of the Fortune 100 companies.
Pat Flynn- Smart Passive Income
He is a famous blogger, entrepreneur, podcaster, and speaker. He is best known for his website Smart Passive Income. This website is enormously famous among people and it has millions of visitors per month.
Ian Cleary- Razor Social Blog
He is a top digital & content marketing specialist founder of razorsocial. He has in-depth knowledge of social media and content marketing. He is considered to be one of the best marketing influencers. Apart from being the founder of Razorsocial, he is also co-founder of OutreachPlus.
He has appeared in giant publications including VentureBeat, New York Times, Fox News, Huffington Post, and many more.
Sujan Patel- Sujan Patel Blog
He is a famous growth marketer and co-founder of web profit. He has featured in major industry publications such as Forbes, Entrepreneur Magazine and many more.
Over the years, he has affiliated with several brands and played a key role in their online success Salesforce, TurboTax, Sony, mint.
John Rampton- Due Blog
He is a successful entrepreneur and the founder of Due.com. Due to his excellent work, he has been recognized as the 10 Most Influential PPC Experts in the World for three consecutive years.
John Hall- Influenceandco Blog
He is an entrepreneur, digital & content marketing specialist and keynote speaker. He is the co-founder of influenceandco.com and keynote speaker. Apart from this, he weekly contributes at Forbes & Inc.com and also appeared for Mashable, fastcompany and many more major industry magazine.
Lisa Sicard- Inspire to Thrive
She is a digital marketing expert, blogger and top twitter influencer. She runs a blog Inspire to thrive where she share latest development in social media and how to promote business online. She has recently been awarded as the “Top 10 Twitter Influencers”. You can follow her to hone your blogging and twitter marketing skills.
Kulwant Nagi- Blogging Cage
Kulwant Nagi is a famous Internet Entrepreneur, blogger, writer, affiliate marketer. His blog Blogging Cage is a one stop destination for newbie bloggers to learn best working strategies to take their blog to next level. BloggingCage was started in 2012 with the prime focus to help newbie bloggers who are struggling to build a brand for their blog and earn their first dollar online.
Blogging Cage Interview Series and latest case studies make this blog a perfect for everyone who are looking forward to build their online presence with blogging.
Adel De Meyer- Adel De Meyer Blog
She is a famous social media influencer, author, host and keynote speaker. She has worked with many small businesses, entrepreneurs and personal brands to help them accomplish their goals on social media. Her blog has been recommended as a Top 25 Social Media blog by Post Planner.
SUE ANNE DUNLEVIE- Successful Blogging
She is a famous social media & digital marketing strategist. She teaches new bloggers, how to make money online and she has also worked with several brands and businesses to increase their sales & revenue online. You can follow her blog to get latest update about social media & content marketing.
Adam Connell- BloggingWizard
He is the founder of BloggingWizard, a great learning resource for anyone wanting to start or grow a blog. He regularly shares actionable insights on traffic generation, email marketing, and of course, social media. You can follow his blog to learn how to generate income and traffic on your blog or website.
Ron Sela- Ron Sela Blog
He is a digital marketing expert and conversion optimizer. He has helped several businesses to maximize their ROI. He has been named by InkyBee as a Top 50 Influence Marketing Blogger. Moreover, he has been included in the Onalytica list of Top 50 Influencers in B2B Marketing. You can follow him to learn digital & content marketing strategies.
Collin Newcomer- Revive Social Blog
Revive Social is focused on social media marketing latest techniques and developments. Each week, they publish two 100% original and research-backed articles. Some of the posts cover the best times to post on social media, how to find social media audience for your business and recommendations on the social media auto posting tools.
Revive Social Includes a unique social media case study series where you can learn digital marketing first-hand.
Amit Bhiwani- PhoneRadar
He is a Professional Blogger who reviews the latest in tech primarily focusing on Smartphones on his Youtube Channel & Publication named PhoneRadar. He is a famous social media personality and tech blogger across the globe. You can follow him to learn about the latest developments in technology.
Maddy Osman- The Blogsmith
She works as a content and social media marketing strategist for blogsmith. She has contributed as an expert on various major publications such as SearchEngineJournal, SemRush, Adobe and many more websites.
Connect with Maddy Osman on Twitter
Socialert Blog is managed by Pankaj Narang and covers a wide range of topics. From Twitter tracking to social listening and analytics to the latest updates in the industry, the blog tries to include all the vital subjects of digital marketing. Most of the posts are related to Twitter and follows an educational approach. One can know the nitty-gritty of Twitter analytics, hashtag tracking, social media listening, and more by going through these informative posts. There are also reviews of leading social media tools that marketers and experts can use. It doesn’t matter if you are a rookie or a digital marketing expert – the blog has something for everyone out there!
Deepak Kumar- Deepak Kumar Blog
He is a famous digital marketing expert. He is also an author, keynote speaker and entrepreneur. Moreover, he is a regular columnist in Entrepreneur and YourStory. He regularly shares digital & social media tips on his blog. He has a huge fan following. You can follow him to learn digital marketing.
Anh Nguyen- Blogging thing
He is a famous social media blogger and digital marketing strategist. He runs a blog Bloggingthing, where he creates a space for bloggers from all walks of life to hone their skills, learn to monetize their site and most of all, create content that matters." You can follow his blog to learn about social media.
Connect with Anh Nguyen on Twitter
Matthew Woodward- Matthew Woodward Blog
He is an award winning internet marketing blogger and keynote speaker. He has played a major role in the success of several big brands in the digital world. You can follow his blog to learn how to make a business successful online.
Carolyn Nicander Mohr: The Wonder of Tech
The Wonder of Tech is a website to help you discover fun and useful personal technology to use in your everyday life. Articles are written in plain English, no confusing tech terms allowed! Topics include tech tips, gadget reviews, social media, websites, apps, ebooks, audiobooks, podcasts and more.
Jaspal Singh- SaveDelete.com
Jaspal singh is a social media blogger and tech geek. He loves to write about the latest development in content marketing, Social media and Digital Marketing. Thus, if you want to learn how to grow your business online, then you should start following his blog.
MSI Sakib- Techmasi.com
He is a popular tech & social media blogger. He shares tech & social media tips and tricks on his blog. If you are new into the digital world, then his blog would be the perfect place to start learning about digital world.
Sandeep Dharak- EtechSpider
He started Etech Spider in 2011 with concept of tech Blogging to share news and information about development technologies, application reviews of android and iphone. He is passionate about latest development in tech & social media. And he often writes about social media and tech news. You can follow his blog to upgrade your social media skills.
Ryan Biddulph- Blogging From Paradise
He is an entrepreneur, social media blogger, author and digital marketing strategist. He is being considered as one of top social media influencer. You can follow him in 2018 to learn about the latest development in social media marketing.
Moss Clement- Moss Media
He runs Moss Media a content writing website that is helping businesses and individuals to increase engagement, generate leads, and scale their business by consistently offering high-quality blog content that are tailored to the needs of your audience.
He is also helping bloggers, especially newbie writers to improve their writing skills and become better, successful bloggers by providing the best content writing tips, tricks, and resources.
Connect with Moss Clement on Twitter
Marius Kiniulis- MARKINBLOG
It is a platform where Marius is sharing his experiments and achievements in online marketing. His main focus areas are: social media, SEO and online sales.
Maxwell Ivey- TheBlindBlogger
He is an entrepreneur, keynote speaker, and social media expert. He has also appeared in several tv shows, radio programs, and podcast. If you want to learn how to create a successful brand online, then start reading his blog.
You can connect with him on Twitter
Mohammad Anzil- SocialPositives
He is a famous social media bloggers. His blog socialpositives.com is immensely famous among the people who want to learn about digital marketing, Seo. Thus, if you are looking for a reliable source to learn about social media & search engine optimization tips and tricks then start following his blog.
Brad Friedman: The Friedman Group
"The Fried Side" blog publishes posts about everything digital marketing. You'll find content on inbound marketing, social media marketing, email marketing, tech, SEO, PPC and more. The posts are meant to provide readers with the news, info, tips, tricks and tactics they need to crush it online.
You can connect with Brad on Twitter
Kristi Hines- Kristi Hines Blog
She is certified content marketer and business blogger. She has worked as guest blogger for Search Engine Journal, Search Engine Watch, and Social Media Examiner. Over the years, she has helped several clients to fulfill their content marketing goals by creating compelling content.
Connect with Kristi Hines on Twitter.
Mohd Aatif- Mohd Aatif Blog
He is a talented social media blogger. He writes about social media tips & tricks. He also teaches people how to increase traffic on their blog.
Philip Verghese- Pvariel Blog
He is otherwise known as 'Ariel', a multi-niche freelance writer, blogger, translator, roundup post expert, internet marketer and a social media campaigner, who writes in English as well as in his mother tongue Malayalam. He manages several blogs and social media groups. His main blog is pvariel.com (Philip Verghese 'Ariel's Jottings).
Iftekhar Ahmed- iftiSEO
It is a blog where you can find exclusive guides and techniques to help you build your organic traffic and social media reach. Many of these guides helped people start from 0 to over 1 million monthly traffic. While many guides helped people sell their services easily. Overall, its a blog to help people learn how to make money online.
Kaylee Ghergich- Ghergich & Co
He is the founder of Ghergich & Co. He is entrepreneur, digital & content marketing specialist. He has been active in the industry since 2004. And he knows the ins & out of the industry. You can seek his advice to develop content for your brand or business to accomplish your goal without any problem.
Manoj Sinha- BloggingTriggers
Manoj is active in social sites especially on Twitter and he founded Blogging Triggers blog in last 2016 to deliver contents on blogging tips, social media, technology and WordPress. Now it's very popular among social media enthusiasts which got a bunch of valuable mentions, awards within a short period for informative posts. He also writes in other web portals and magazines for many years.
You Can connect with Manoj Sinha on Facebook
Tunde Sanusi- Net Social Blog
He is an emerging social media blogger. He shares the latest news and social media tips and tricks on his blog. His blog is famous among the people who want to learn social media marketing.
You can connect with Tunde on Twitter
Anuj Prajapati- BeforeWorks
He is a famous tech & social media influencer based in bangalore India. His interest areas are blogging, digital marketing, social media. You can follow his blog to learn about digital marketing & social media.
You can follow him on Twitter
Jyoti Chauhan-Update Land
She is an emerging social media and seo expert based in India. She often shares valuable social media, seo tips and tricks on her blog. To advance your digital marketing skills start following her blog.
You can connect with Jyoti on Twitter
Yogesh Khetani: YogeshKhetani.com
He is a famous tech blogger in India. He shares tech, Android and social media tips and tricks on his blog.
You can connect with Yogesh Khetani on Twitter
Rahul Setia- TechBlogCorner
He is an emerging tech & social media blogger. His blog is a perfect source of knowledge for those who want to learn about digital marketing & social media.
You can connect with Rahul Setia on Twitter
Haneet Singh: Ytechb Blog
He is the founder of Ytechb blog. On his blog, he shares best android tips & tricks, iOS 11 Features, Accessories, Reviews, News, Mobile News in a simple way with step by step tutorials.
You can connect with Haneet Singh on Twitter