Tag: SaaS

Total 4 Posts

Choosing The Right Pricing Strategy For Your SaaS Startup

Pricing strategies have always been a hot debate. When it comes to converting consumers, the secret to SaaS sales is learning what your buyer wants to pay for and understanding consumer behavior. Emotions and psychological triggers influence purchasing behavior and since people depend on various products and services to fulfill...

The Key Metrics Your SaaS Business Should Measure

The SaaS metrics business model is unique from almost any other. Unlike enterprise software firms which rely on large, upfront fees to get quick returns, SaaS business model relies on small amounts of recurring revenues. For the same reason, SaaS companies need to pay ultra-close attention to metrics that show...

How We Reduced The Customer Churn Rate By 20%

There’s a lot of focus in the business world on making sales. But a less talked about goal is ensuring your customers remain customers. Churn rate, also known as the cancellation rate, is the percentage of customers who have cancelled using your product or service within a given time...