WARNING: We understand that every branding and rebranding has a story to tell. Just in case you are wondering about our story- it isn’t a story. It is an experience lived not by one, but many of us from the team. So, people generally happen to ask about your whereabouts- where do you work and stuff like that? and we are like, “There is a digital startup- Unfollowers, I work with them.” And people are like,“U-N-F-O-L-L-O-W-E-R-S, what is that?”
“Just when the Caterpillar thought, its world was about to get over, it became Butterfly” One of the most crucial decisions for a company ever is to metamorphosize its belief and ideas into a pictorial representation- logo. The logo of a company is like a speaking tree- depicting its values, beliefs and ideas.
It’s been four years Unfollowers is doing hard to provide you the best social media management services. During this journey of four years, we have changed a lot in various aspects, whether they are features, customer support, publishing, social media interactions etc. Now, again the time has come for a new change and we are feeling immense pleasure in introducing you today with our new identity- Unfollower’s all new logo. Have a glimpse of it in the cover image of the blog. It’s a butterfly!
"To serve is beautiful, but only if it is done with joy and a whole heart and a free mind.” So with lots of joyous energy and with a zeal of doing good for the society, Team Unfollowers organized a painting session in Amritsar under the banner of its regular corporate social responsibility activity named “Coloring Smiles”. One of our core members, Michelle who took this initiative and later she involved the whole team of Unfollowers.
Unfollowers (UF, as I call it) began around two years ago, as a part time project, with a very basic goal -- to allow users to manage their Twitter connections with ease, showing them how they stood in terms of relative popularity/following online. Today it has matured into a feature-rich web application with nearly 6 million registered users! I want to take this chance to express my heartfelt gratitude to each and every one of you who has been part of this wonderful journey.